Systnaps takes on data hoarding syndrome
By positioning its intelligent data modelling solution as a tool for reducing companies' carbon footprint, Systnaps now intends to present itself as a player in the circular economy.
Founded in 2007, Systnaps started out as a services company specialising in the management and governance of the data lifecycle: it carries out quality improvement, regulatory compliance, comparison, transformation, maintenance, archiving and destruction operations for large organisations with vast volumes of data to manage.
In the course of that work, it designed an algorithm that discovers data, captures its context information, catalogues it and assigns it an expiry date. Once that date is reached, the data is moved aside (to less energy-hungry tiers) or destroyed. “We give customers a 360° view of their data and help them master their data estate by making their data model intelligent,” explains Jawaher Allala, CEO of Systnaps.
Over time, Systnaps realised that 85% to 90% of its customers' data was useless, redundant or obsolete — and that by minimising the structure and volume of data to what is strictly necessary, it could cut the duration of customers' data/AI projects, improve user satisfaction and also reduce the energy consumption of their infrastructure, and therefore their carbon footprint.
That positive environmental impact was validated by the Solar Impulse Foundation, which awarded its service offering the “Efficient Solution” label last June. “Our Data Recycling solution helps reduce the energy, carbon and storage footprint of data,” says Jawaher Allala.
Some data, however, still has value. Rather than being destroyed, it is recycled to be reused in a “short loop” for new purposes — a way of avoiding the creation of new data that would in turn consume storage and energy.
Given the success of the approach, the company decided to focus on developing its solution and scaling up. To that end it is preparing a fundraising round (through bank debt). In parallel, it is negotiating with third-party software vendors to embed its technology in their offerings, and with digital services companies to implement it at their customers. In exchange, Systnaps plans to progressively transfer its recurring services business to them. The stated objective: to extend the company's footprint into the mid-cap and SME segment.
By Johann Armand, Editor-in-Chief, Channel News (article in French)